You spend nearly 1/3 of your life at work, that’s up to 90,000 hours for an average person. You certainly don’t want that time to be wasted and filled with stress in a place that you do not enjoy being at, you believe in, or has values that do not match yours. Company Culture is now a mandatory “practice” in the workplace.

HR teams all around the world are transforming to “Culture Teams”. They continue to do the typical HR work, but also organize fun work events, arrange community service days, allow animals to roam the halls, and purchase foosball tables. Google set the tone for company culture, and corporate offices all over the world have followed suit.

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What is company culture? Company culture is the personality of a brand, reflected by its employees and the environment they work in. Some companies take this quite literally and have a slide in the middle of their office. Other companies allow you to show up with jeans and a clean tee.

Company culture is showing up to work happy, eating lunch with friends, laughing hysterically because Maria got a tad bit too drunk Saturday night, catching up with Paul about his kid’s baseball game Sunday, and leaving work even happier. It’s also loving what you do, loving who you do it for, loving who you do it with, and of course, getting paid well.
Company culture is playing foosball after lunch, taking a half day to volunteer at the local Boy’s and Girl’s club, throwing birthday parties for employees, going to local sporting events as a company, and helping little Susie sell all her Girl Scout cookies. But it’s also the willingness to put in overtime on occasion, setting your ego aside, responding to emails on the weekend, and being comfortable being uncomfortable.

Company culture is now the most important part of every company. It starts with the C-Level executive’s and trickles down from there. The sooner you start implementing your company’s culture, the better off your brand will be.

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Company culture is what drives employees to give it their all day in and day out. It’s the extra push they need every once in a while. Without good company culture, employees won’t stay, and no one will want to work for your company.

When you go to work loving your job, you get this sense of self-actualization. Your work matters and you enjoy what you do. You care about your job and the work you produce. Every employee deserves that, and your company will only benefit from this.

If you don’t have fun at your job, you should get a new job. After all, work is where you spend most of your time.

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How do you implement a culture? Maybe you buy a slide or loosen up on your dress code. Implementing a cultural shift for your company is vital to success. This is where startups have a huge advantage over established corporations. They can implement a plan of action from the beginning, while corporations have to start now.

Some simple ways to implement this sought-after culture are: being pet-friendly, paid lunch breaks, casual Friday’s, flex hours, happy hours, an employee of the month program (and promoting them on social media), town hall meetings, and paid overtime.

And when you are ready to go big, here are some ideas that will have applications and candidates lined up at your doors, and employees working more efficiently than ever: buying a suite or just seats to a local pro sporting team, organize or participate in volunteer and community outreach programs, weekend retreats, company Olympics, monthly company lunch-ins, and of course, building a slide because stairs are lame.

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Evaluate your company’s culture and figure out ways to improve it. You should ask colleagues, interns, managers, and everyone else what they think of the company’s culture. Get ideas and send it up the food chain. Whether you are a manager, exec, or new employee, you have a voice in the process.

Tell me what your company does about company culture in the comments below, and share your ideas with me!

By: Alex Siminoff @alexsiminoff